Robert J. Trulaske Sr., College of Business, University of Missouri

The Role of Voice in B2B Cold Calling Effectiveness

Category: 
Conference Proceedings
Year Published: 
2018

Balducci, Bitty, Detelina Marinova, Jagdip Singh (2018), “The Role of Voice in B2B Cold Calling Effectiveness,” ISBM Conference, Boston MA.

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